My Mother Told Me

To Pick The Very Best One And You Are...IT!
(Actually, when I used this selection tool as a kid, I ended it with "Not It" but no one wants to be "Not It" here).

Mother Denim is the brainchild of Tim Kaeding, formerly of 7 For All Mankind, and Lela Tillem, once of Citizens Of Humanity.  I am pretty sure that it would be difficult to go wrong with a powerhouse combination like this.  And so far, it hasn't gone wrong at all.  Since hitting the stores less than one year ago, this brand has already earned the status of cult favorite amongst every kind of girl on the planet - celebrities, fashion insiders, stylists, as well as anyone who loves fashion and adores a good jean. 

Especially popular this past summer has been their flare, The Wilder Trouser.  Seen and snapped by paparazzi around the world, it is already iconic.  But don't let that fool you into thinking this brand is a one hit wonder - they make all kinds of sick styles, including some of the best skinny jeans and colored denim you might ever come across.  The brand gives us a look at their gorgeous fall lineup HERE.  And if you still find yourself drawn to the original Wilder but need some some styling inspiration, Click HERE and HERE for tips.

The bottom line is, Mother was right - you are the very best one.  But only if you are in her jeans!! Shop The Denim Lounge for Mother Denim.

 

All Images from Mother Denim

Chaingeable

Edgy isn't a word that necessarily creeps into everyone's personal style vocabulary.  In fact, many people specifically veer away from this term when dressing each morning.  And there is no hating on that - individual preferences are the things that make style so unique, varied, fresh, new, and wonderful!  So if this is you - not edgy - keep up the good work.  That being said, has a tickling desire to at least try something a little different every crawled its way into your thoughts?  Its okay if it hasn't, but just in case it has, this Joe's top is the perfect outlet for your curiosity.  Just those fine chains at the shoulder give a style to the top that is not at all tough, but rather, feminine and a little but sultry.  Whether you pair it with boyfriend jeans or a pencil skirt, you really can't go wrong.

Don't be shy.  Give it a try.  HERE

Attract/Repel

Mad Pax backpacks at first look like something that we shouldn't touch.  Spikes jut out at all angles, warning us to either stand back or be attacked.  If this is meant as a defense system to keep away homework thieves and the like, while menacing, it won't quite do the trick.  The problem is, the bags are so cool that, regardless and rather because of the spikes, everyone wants them. 

Lucky for you, a new shipment of Mad Pax has just arrived.  So no more eyeing someone else's.

Shop Mad Pax HERE or head into the store for the freshest selection.

Denim Drive

Wanting to do good is a basic component within human beings.  We are compassionate.  We want what is best, not just for ourselves, but for others as well.  Sometimes, though, it can be difficult to help others out, perhaps because time or money won't allow it.  So here is a very easy way in which you can be of great help to those in need:  Starting today, The Denim Lounge is holding a Denim Drive.  Bring in any or as many old pairs of jeans as you like and they will be donated to Chicagoland homeless shelters.  As a thank you for your kindness, you will receive a discount on any new pair of jeans you buy when you drop your old ones off.

Stop by today - someone will be thanking you for it.

Lucky Sevens

Sevens bring luck in casinos.  Usually the only jackpot bigger than a string of sevens is the ever elusive set of cherries.  But we like the sevens.  We'll take the sevens.  Life exists beyond the blacked out walls of those gambler's paradises and in other realms the number seven is associated with equally good things.  The day of rest, in religion.  A particularly lucky life, in numerology.  Of course, there is always the bad to counter the good, and just as we want the sevens in slots, it is nearly forbidden to say the word seven at a craps table.  And, in religion, seven can also be seen to represent the seven layers of hell.  Tarot gives one interpretation of the Seven of Diamonds to be futility, working hard for nothing. 

So, which is it?  Do we like seven or do we hate it?  I guess it depends on just what it is you believe in.

And speaking of the Seven of Diamonds, 7 Diamonds shirts are the exact opposite of a futile endeavor.  You have to do no work to achieve maximum results, a.k.a. looking totally on point.  The cut of the shirts is completely flattering, and the various plaid prints really allow you to bring these shirts from daytime work into nighttime play. 

Is seven your lucky number?

Shop 7 Diamonds HERE

Color Me Blind

Full Color Spectrum - Image Courtesy of MyOpera

As we exist, we see the world in color.  If it was our fate to only see in black and white, then perhaps the ordinary shades of denim would do just fine forever and ever.   But how can we forgo the millions of opportunities to color ourselves perfect.  Through scientific research we know that shades of red cause the heart to race faster while shades of blue release tension in the body.  Even more curious, the body cannot cause itself to get angry in the presence of pink.  The list goes on, each unique color having its own individual effect on us.  Read HERE and HERE for more.

So why exactly would we choose to live our lives without the thrills and awe of color?  It is hard for me to imagine life in any other way but with a full spectrum.  Jeans included.  

Paige, Fidelity, AG, DL1961 - these brands are all wise to the brilliance we need in our lives.  There is even color for men, who also live in this world of ROYGBIV. 

Shop The Denim Lounge for the most brilliant shades of denim this side of the invisible spectrum.

   

Mixed Emotions

We all know that the seasons change.  Time goes on, and though we are prepared, we are seldom ready.   Who wants think more seriously about work (even though we don't get summers off of work, our minds do seem to travel more during these hot months)?  Who really wants to start waking up early again for school?  It is inevitable but often unwelcome.  However, the nice thing about the summer ending is that with it, the heat goes.  Cool fall mornings will soon be rolling in and thankfully with that mercurial drop electric bills will also fall.  Something else sweet?  Summer sales.  The season's final farewell always, as expected, brings us deals that last far longer than the short season from whence they came.

Shop SALE HERE.